Would you flip some on the bird whilst walking down the street, if they weren't asked to you. Heidi wood. Hi, I'm Paul from the MarketPulse podcast. And next week I'm going to be joined by a fantastic guest and a good friend of mine, Heidi Medina. Heidi has over 30 years of experience as a social media strategist. And her focus is on helping people, just like you. To turn cold outreach into warm, engaging conversations that actually convert into paying clients.

So there's this whole thing of just being yourself and just like you said with the guy in the car park He wouldn't more than likely never done that if the two of you were out of the car He would have never said half the things he said and I don't know I mean I am one of the people that will walk down the sidewalk and flip somebody off in front of them But that's me. If somebody's an ass to me, I will pretty much tell you you've been an ass But most people

But I

way and is there things I would not do it Yes, absolutely. So I don't do it online.

In this episode, we chat about why so many people get it wrong with their message and especially on LinkedIn and how you can fix it simply by the more human in your approach. We also touch on Hardy's life in Portugal, her worked with other business owners and coaches and how she helps them stand out and build better relationships. If you will tie to send in called salesy messages that aren't London or you're watching other people doing it and wondering how you can do that without pissing off your entire client base. Like so many people seem to do. Then this episode is for you. Join us on the 2nd of October at 3:00 PM UK time and learn how to transform your outreach with Heidi's expert advice.